CASR | Ken Fleming | Clients | Research Center | Video Center | Contact/Consultation
Who is CASR?
Center Advanced Social Research (CASR) is the research arm of The Donald W. Reynolds Journalism Institute housed in the School of Journalism of the University of Missouri-Columbia. It provides quality survey research services to news media organizations, government agencies, academic institutions, national foundations, and community organizations. It is best known for its expertise and experience in designing survey questionnaires, complex sampling methods, quality data collection, and meaningful statistical analyses.Why do you need to select CASR for your research needs?
Either for examining important issues in today’s new media and the news media industry or evaluating effectiveness of programs and campaigns, you have come to the right place for your research needs when visiting this Web site. Researchers of CASR care about your research questions, and will do their best to help you implement meaningful research activities up to your satisfaction.- Knowledge about research and implementation -- Researchers of CASR can help you define and fine tune your research questions, and convert them into effective measures. They will first listen to your needs and understand your expectations. They will then help you select the most appropriate quantitative or qualitative method(s) from computer-assisted telephone interviews, content analysis, Web survey, experiment, or focus group sessions to adequately address your research questions;
- Knowledge about previous research – Researchers of CASR not only keep themselves up to date of the important issues in research design and sampling methodology including cell phone number sampling, but are knowledgeable of what has been researched in the news media industry and in the areas of public policy, public health, and economic development. They have access to various sources of collected data and make the best use of them for your specific research needs; and
- Excellent project management – Researchers of CASR believe in the concept of total quality management (TQM) and hence treat every aspect of your research as an important and integrated part of project success. Thus, they stick to professional standards in managing your research; they communicate with you about your research in a timely manner from beginning to end; and they will not stop working for you until you are completely satisfied with their research services.
