Ming-Yi Chao
Graduate Research Assistant, Communication Group 2009-2010
Donald W. Reynolds Journalism Institute
304 Reynolds Journalism Institute
Columbia MO 65211-1200
After graduating from National Taiwan University of Arts, Ming-Yi Chao planned integrated marketing campaigns for Adidas and HBO, as well as a variety of promotional efforts for Tower Records. Following that she did copywriting for Hitachi, Quaker, ViewSonic, and others.
Currently she is pursuing a master’s with emphasis in Strategic Communication. Her interests center on the psychological effects in advertising, public relations and emerging social media.
Expected to graduate in 2010, she hopes to find an internship or job that will allow her to continue to explore practical research topics. Her next goal will be to earn a PhD and work in advertising and public relations.