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More than an app?

News website producers, wouldn’t it be great if visiting your organization's website became an automatic, ingrained, rewarding habit your audience engaged in as part of their normal daily routine?

News and commentary of interest to journalism innovators and entrepreneurs

The Sunday Classifieds are a way for me to share with you what I find most interesting in the week in regards to newspapers, advertising, and classifieds.

For newsrooms and publishers to thrive online, they must providing a personalized, social service for digital citizens. At the New England Newspaper & Press Association annual convention in Boston on Feb. 11, RJI consulting fellow Bill Densmore leads a discussion of the role of privacy, identity and trust in doing so.

News and commentary of interest to journalism innovators and entrepreneurs

After the great response from readers, we decided to address some of the issues that we believe will lead to more brain friendly journalism.

Facebook can't seem to make money on mobile, though half its members check their friends through it. Is there a chance, then, for newspapers to profitably enter the mobile arena?

The Sunday Classifieds are a way for me to share with you what I find most interesting in the week in regards to newspapers, advertising, and classifieds.

News and commentary of interest to journalism innovators and entrepreneurs

This past Sunday, the Columbia Daily Tribune did a story on one of those four shows, Radio Friends with Paul Pepper. For those of you who have heard of Radio Friends, you might be wondering why a show that’s about as technologically advanced as a telephone booth is produced at the Reynolds Journalism Institute. I have two answers for you.

The Sunday Classifieds are a way for me to share with you what I find most interesting in the week in regards to newspapers, advertising, and classifieds.

News and commentary of interest to journalism innovators and entrepreneurs

Journalism's guiding principle when it comes to content production and delivery appears to be give the audience more and give it to them faster. This has become even more evident to me as I prepare to conduct an experiment investigating how the content and packaging of online news stories and advertising effects the way readers pay attention to, learn from and respond to online news content. If results of my experiment turn out the way I predict, not only will the research demonstrate the value of applying brain science to online news production but it will show how the manner in which most online news websites are structured goes completely against my notion of "brain-friendly" news content.

I’ve heard it over and over and over again: There’s no financial model for intensely local news.

The group of 12 independent community news publishers we’ve been working with at The Patterson Foundation are demonstrating just how untrue that particular little truism is. And I want to say that it has been nothing short of thrilling to watch these publishers succeed.

Let me back up a step and bring the rest of you up to speed.

The Sunday Classifieds are a way for me to share with you what I find most interesting in the week in regards to newspapers, advertising, and classifieds.

News and commentary of interest to journalism innovators and entrepreneurs

Immediately following a live broadcast of the Missouri governor’s annual State of the State address on Jan. 17, the RJI Futures Lab, in collaboration with the news staff at NPR-affiliate station KBIA/91.3 FM, engaged the mid-Missouri public radio audience in a live multi-platform discussion right from the rotunda at the State Capitol.

The holidays ate this blog.

That is the only reason I could come up with to explain why I’ve been away so long. I had promised I’d get back to this right after Christmas. Which became right after New Year’s. Which became as soon as the first week of January is behind me and I’ve made a dent in the mound of work that went undone during the holidays.

So here it is, with January almost gone before I finally made my return.

The last year was an eventful, fruitful, sometimes frustrating, always exhilarating one for me in my work with the New Media Journalism Initiative. In the last few months of 2011, we really gained momentum as projects with the Journalism Accelerator and the Block by Block network of community news publishers began to gain steam. We’ve gone from thinking-planning-testing to fully operational in our work, and I see exciting things ahead for this year.

The Sunday Classifies is a way for me to share with you what I find most interesting in the week in regards to newspapers, advertising, and classifieds. Here's what caught my eye this week.