2010 E-Reader Symposium - Agenda

Event Home | Agenda | Participants | 3 Minute Videos

Sunday, March 7: MU HAMPTON INN

Reception (for DPA members and invited guests)
6:00
Dinner (for DPA members and invited guests)
7:00

MONDAY, MARCH 8 • RJI FRED W. SMITH FORUM

Coffee and Networking
8:30

Current State of Newspaper and Magazine E-Reader Editions Panel
9:00
What have we learned so far?

How About that Apple iPad Tablet TBA
10:45
Demonstration of the new Apple iPad. What are the opportunities afforded by the iPad for publishers? How will Apple work with publishers? What does it take to develop apps for the iPad?

Lunch
12:00

The Business of E-Reader/Tablet Editions Sean Reily/Los Angeles Times
1:30
The questions that need to be answered.

If We Build It, Will Advertisers Come? TBA
3:30
What will it take to attract advertisers to e-reader and tablet editions?

What’s Next? TBA
4:30
What can we expect in the next 12 months? Will Next Issue Media show the way forward for publishers and developers?

Informal Dinner
6:00

TUESDAY, MARCH 9 • RJI FRED W. SMITH FORUM

Coffee and Networking
8:30

Digital Newsbook Update Roger Fidler, RJI
9:00
What did we learn from this DPA project in 2009? How can we boost sales this year? Should we produce newsbooks in multiple formats? Should we try selling newsbooks through the Apple iBook store and other e-reader stores?

Action Items Open Discussion
10:00
How should we proceed? What are our priorities? What should be the DPA’s role?

Korean Perspective on E-Readers and Tablets
11:00
How are Korean newspaper publishers using these new mobile devices? Presenter: Min-Kyu Lee

Adjourn
12:00