DEAR READER: A changing culture deserves an evolving, responsive newsroom

Source Columbia Missourian on August 9, 2011 0 Comments
Joy Mayer, Engagement, RJI, Reynolds Journalism Institute
"DEAR READER: A changing culture deserves an evolving, responsive newsroom," Columbia Missourian, August 9, 2011.

There are a lot more ways we in the newsroom can listen to you than there used to be. And I think we have an obligation to do so.

We can listen to what you say in the comments on our website, and we can join in the conversation.

We can listen to what you're saying online in general, on social networks (did you know Twitter will search by location?) and on local blogs, for example.

We can spend more time listening in person, attending events and hanging out around town not to cover anything specific, but just to hear what's on your mind.

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