Local newspaper readership stays strong

Source Media Post News on December 27, 2011 0 Comments
CASR, Reynolds Journalism Institute, RJI, community news
"Extra! Extra! Local Newspaper Readership Stays Strong," Media Post News, December 27, 2011.

Local newspapers remain the dominant source of news in small towns and rural areas, according to the results of a new survey performed by the Reynolds Journalism Institute’s Center for Advanced Social Research and the University of Missouri’s School of Journalism on behalf of the National Newspaper Association.

Overall, 74% of residents of these areas said they read the local newspapers at least once a week, with 48% reading them once a week and 11% reading them every day.

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