Unique collaboration with MU students yields new mobile app to simplify insurance

Source Business Wire on May 9, 2011 0 Comments Ideas Experiments
Mike McKean, Futures Lab, Reynolds Journalism Institute
"Unique Collaboration with Students Yields New Mobile App to Simplify Insurance," Business Wire, May 9, 2011.

WEST DES MOINES, Iowa--(BUSINESS WIRE)--Farm Bureau Financial Services has introduced a mobile app developed as part of the very first interdisciplinary app-building course at the University of Missouri-Columbia. The My FBFS iApp includes simple daily tools like a gas mileage calculator and a car game for kids, plus simple ways to manage information after an accident, and connect with an agent — all in one place.

The mobile app was born out of a first-of-its-kind collaboration by both journalism and computer science students.

“The opportunity to partner with a paying, corporate client was new ground for the Reynolds Journalism Institute (RJI) and our students,” said Mike McKean, Associate Professor at the Missouri School of Journalism and Futures Lab Director at RJI. “Through this engagement, students learned how to innovate against an identified business need and manage the process from concept to delivery.”

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