SPECIAL REPORT: Will e-Readers help save newspapers?

Source Jennifer Saba, Editor & Publisher on August 28, 2009 0 Comments
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SPECIAL REPORT: Will E-readers Help Save Newspapers?

NEW YORK If anyone deserves to be down on his industry, it's David Hunke, newly appointed president and publisher of USA Today. In recent years Hunke helmed two of the most challenged metros in one of the most daunting markets as CEO of the Detroit Media Partnership, which has cut home-delivery days of the Detroit Free Press and its joint operating partner The Detroit News to three days a week — a radical move among big-city papers.

So what tone would you expect he'd adopt during a breakfast meeting for media in early June in New York — an event he attended along with newly appointed USA Today Editor John Hillkirk, to candidly field questions about The Nation's Newspaper and the industry at large

Featured later in the article is Roger Fidler, program director for digital publishing at the Donald W. Reynolds Journalism Institute:

"Lots of people are saying the old newspaper model is dead, but I don't believe that's true," says Roger Fidler, program director/digital publishing of the Donald W. Reynolds Journalism Institute at the University of Missouri. "We're back to saying that what we need is a revenue stream from the reader and a revenue stream from advertisers, which is the old newspaper model," he adds. "It's a very good model if you can make it work. The hope is that e-readers will provide a new platform."

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