The fourth class of Donald W. Reynolds Journalism Fellows will pursue innovation and entrepreneurship in start-up journalism, new online revenue opportunities, research to improve the design and delivery of news, and networking to more quickly and efficiently share innovation in journalism.
Media Moguls, the winning team in this year's RJI Student Competiton capped off their experiece with a trip to Hearst Corporation's New York City headquarters on May 17th.
This follow-up panel survey conducted by the Reynolds Journalism Institute was designed to gather additional information about how Apple iPad owners use the device in their daily lives and how the iPad may influence news consumption. The 561 panelists who completed this survey were self-selected from the nearly 1,600 Apple iPad owners who participated in the RJI-DPA Fall 2010 iPad News Survey. Panelists were offered a $10 iTunes Gift Card as an incentive to complete the follow-up survey.
A multi-disciplinary group gathered at RJI to look at specific strategies and tactics for audience engagement, what their value is to the news organizations, and how the success of the efforts can be evaluated. Participants spent a day brainstorming ideas, and here is an edited version of what the participants came up with.
A mobile game that gives players incentives to track, publish and share news has taken the Grand Prize in RJI’s fourth annual Student Developer Competition. Five teams of journalism, business and computer science students at the University of Missouri developed mobile apps for the Innovation Division of Hearst, Inc. with support from technology partners Adobe, Google and Sprint.
Best Use - Online Publications: First Place, NGM.com
Best Use - Newspapers: First Place, The New York Times
Best Use - Magazines: First Place, GEO kompakt
It’s the story of all time. Boy meets girl. Boy wants girl. Boy moves heaven and earth to get girl’s attention. Girl makes it difficult. And this is the dance of engagement. No, not matrimonial engagement, but to be highly involved with something. That something can be a message, a cause, a campaign, a discussion or a product. Engagement in this context is the awakening of the senses towards something of interest. For many, engaging the right audience spells success. Ignoring them or having them ignore you is a recipe for disaster. In this article, key points on engagement are offered in aim to bring this intriguing subject to light.
Media companies are looking for revenue, and increasingly they’re looking for it in their own archives. The Times and Wall Street Journal digitized their archives a decade ago, but many smaller papers haven’t yet, which has made libraries a hot topic — at least it was a hot topic at a conference held last week at the University of Missouri called the Newspaper Archive Summit.
"The Advisory Council of the Institute for Advertising Ethics encourages the endorsement and promotion of the Institute's Principles and Practices for Advertising Ethics by Marketers, Advertising Agencies, Media Companies, and academic, professional and business associations. The procedure, as stated in the accompanying Resolution, dated April 14, 2011, is very straight forward and simply requires notification to the Executive Director, Wally Snyder at wsnyder@aaf.org, that the company or organization is endorsing the principles utilizing the name of the Institute for Advertising Ethics. All parties so notifying the Executive Director will be posted on the Institute's Websites. The Institute also will review recommendations to add additional Commentaries to the Principles and will announce approval through publication on the Instiute's Websites, www.aaf.org ; and www.rjionline.org."
Oh, my God,” he said, even before Deaton had a chance to explain the award. Later, McKean said he’s “rarely speechless, but this might be one of those times I come close.”
The Institute for Advertising Ethics (IAE) is administered by the American Advertising Federation (AAF) in partnership with the Reynolds Journalism Institute (RJI) and the Missouri School of Journalism.
Its fundamental Purpose is to Inspire Advertising, Public Relations and Marketing Communications Professionals to Practice the Highest Personal Ethics in the Creation and Dissemination of Commercial Information to Consumers.
Print for the People hosted, "The Future of Archives in a Digital Age," on February 24–25, 2011, with keynote addresses by Robert Darnton, Director of the University Library at Harvard, and William Ferris, former chairman of the National Endowment for the Humanities. Watch the conference here.
POYi is the oldest and the most prestigious photojournalism program and competition in the world. Each year, freelance, agency, and newspaper photographers around the world document the stories, personalities and places that capture our interest and demand our attention.
Since radio first hit the airwaves, the amount of change is nearly unquantifiable. Everything from technologically advanced switchboards, to digital transmission, to satellites, to podcasts has moved the industry a long way from where it began.
Nineteen leading MU students from journalism, business and computer science are bringing extensive backgrounds in design, content creation, marketing and programming to bear on five mobile application challenges from Hearst Innovation. Learn more about the teams that will meet those challenges, with help from contest sponsors Adobe, Google and Sprint, and compete for top honors during final judging in early May.
Sprint, one of the nation's largest wireless telecommunications providers, hosted 24 journalism, computer science and business students at its world headquarters in suburban Kansas City on February 15th. The students are members of the five finalist teams taking part in the 2011 RJI Student Competition.
A companion post to the The Patch Effect, Part 1, this installment reports directly on the experiences of hyperlocal news website operators. Ten editors from the states of California, Illinois, Michigan, Minnesota, Virginia, and New York were interviewed at the close of 2010. The goal was to collect a representative sample of local sites from across the country, and also to focus on towns in which Patch was operating. Tram Whitehurst, Missouri School of Journalism master’s program graduate, working with Reynolds Fellow Lisa Skube, sums up what we learned.