Presenter
Jim Smith
Vice president for research and development, Morris Publishing Group
Smith began his newspaper career in 1980 as Research Manager at the Florida Sun-Sentinel and became Vice President and Director of Marketing there in 1990. In 1998 Smith joined Morris as Director of Research. Now Vice President of Research and Development, he helps lead the company’s Innovation Group, charged with reinventing the company’s business model. Smith currently serves on the NNA Research Council Board of Directors and formerly served on the INMA North American Board. He is the 2009 recipient of the NAA Research Award of Merit. Smith received an MA and PhD in Demography and Urban Planning from Cornell University and taught Sociology at the University of Miami prior to his newspaper career.
Jim Smith Presents Research Perspectives on the Future of Print Media
On Nov. 9, 2009, Jim Smith, Morris Publishing Group's vice president for research and development, spoke to faculty and students about the challaneges to the business model of print media and the prospects for developing a stustainable model to replace it. Smith focused on some of the groundbreaking research being done in Morris markets by scholars at the Reynolds Journalism Institute and the business schools at the University of Missouri and Michigan State to help Morris and the newspaper industry to develop a new model.
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Jim Smith, "Research Perspectives on the Future of Print Media" - Part One |
You need Adobe Flash Player 8 and javascript to view this video. Jim Smith's PowerPoint Presentation Jim Smith, "Research Perspectives on the Future of Print Media" - Part Two |
