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RJI links 8.17.12

By Brian Steffens on August 17, 2012 0 Comments Blogs
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News and commentary of interest to journalism innovators and entrepreneurs

RJI survey shows smartphone users are not abandoning print

Source The Island Packet on August 6, 2012 0 Comments
Roger Fidler, iPad, tablet, RJI, Reynolds Journalism Institute

People who use smartphones are not abandoning print media any faster than non-users, according to a study by the Donald J. Reynolds Journalism Institute at the University of Missouri.

RJI links 8.3.12

By Brian Steffens on August 3, 2012 0 Comments Blogs
RJI links

News and commentary of interest to journalism innovators and entrepreneurs

Are iPhone users richer & better-educated than Android users?

Source Android Authority on August 2, 2012 0 Comments
Roger Fidler, iPad, tablet, RJI, Reynolds Journalism Institute

RJI’s Roger Fidler has found that — surprise! — iOS and Android are the leading mobile platforms in the consumption of news and content from subscriptions and apps. However, a big portion of the respondents admit to using more than one platform in consuming media, which include a mix of smartphones, tablets and Android-powered e-readers.

Study: iPhones reach more news audience than Android phones by every measure

Source Poynter on August 1, 2012 0 Comments
Roger Fidler, iPad, tablet, RJI, Reynolds Journalism Institute

Although a greater percentage of people own Android smartphones, those who own Apple iPhones are the most attractive audience for news publishers, according to new research from Roger Fidler at the Reynolds Journalism Institute.

Study shows age, gender play key roles in the tablet and smartphone brand wars

Source Editor & Publisher on August 1, 2012 0 Comments
Roger Fidler, iPad, tablet, RJI, Reynolds Journalism Institute

Roger Fidler’s fourth report on the results of the Reynolds Journalism Institute’s Mobile Media News Consumption Survey shows that the demographics and use preferences of smartphone and tablet owners are generally specific to the brands of devices they use.

Age, gender play key roles in the tablet and smartphone brand wars

By RJI on July 30, 2012 3 Comments News

As mobile media devices proliferate, age, gender and income are likely to have a greater influence on the brands people choose to own. Roger Fidler’s fourth report on the results of the Reynolds Journalism Institute’s Mobile Media News Consumption Survey shows that the demographics and use preferences of smartphone and tablet owners are generally specific to the brands of devices they use.

Fidler’s analysis also reveals significant differences between owners of small and large tablets. One of his key findings is that women are more likely than men to own small tablets, such as the Amazon Kindle Fire, whereas a majority of large tablets, such as the Apple iPad, are owned by men.

RJI links 7.30.12

By Brian Steffens on July 30, 2012 0 Comments Blogs
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RJI links 7.20.12

By Brian Steffens on July 20, 2012 0 Comments Blogs

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Study shows iPad is revolutionizing how we read and consume news

Source Cult of Mac on July 18, 2012 0 Comments
Roger Fidler, iPad, tablet, RJI, Reynolds Journalism Institute

A recent Reynolds Journalism Institute study indicates that the iPad is becoming a primary vehicle for many users to consume (read, listen to, or watch) daily local, national, and world news and that it is leading a revolution in terms of how frequently people read news as well as how much news they read on a daily or weekly basis.

RJI links 7.13.12

By Brian Steffens on July 13, 2012 0 Comments Blogs
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How RJI’s mobile news research could expand to benefit community news

Source Knight Digital Media Center on July 11, 2012 0 Comments
Roger Fidler, iPad, tablet, RJI, Reynolds Journalism Institute

KDMC takes a closer look at the latest mobile survey results and offers advice on information that would be useful to community news organizations.

Tablet users prefer reading news in the evening

Source NetNewsCheck on July 10, 2012 0 Comments
Roger Fidler, iPad, tablet, RJI, Reynolds Journalism Institute

Tablet owners spend more time consuming news at home after work than people who don't own the devices, according to a new study from the Reynolds Journalism Institute.

Could tablets change the afternoon news cycle?

By RJI on July 9, 2012 0 Comments News

For news organizations, the Apple iPad and comparable tablets appear to be becoming a real alternative to printing presses, televisions and radios, but they may also start changing when newspapers update content. As part of the third installment from the Reynolds Journalism Institute’s Media News Consumption Survey, researchers confirmed that owners of large media tablets tend to spend more time consuming news than those who don’t own them and they do so while relaxing at home after work.

Q3: Which mobile devices are owners using most frequently for news?

Executive Summary: 2012 RJI Mobile Media News Consumption Survey

For news organizations, the Apple iPad and comparable large media tablets appear to be well on their way to becoming a viable alternative to printing presses, televisions and radios.

RJI links 7.7.12

By Brian Steffens on July 7, 2012 0 Comments Blogs
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Smartphones vs. tablets: Who uses what and how?

Source Potratz on July 3, 2012 0 Comments

Approximately sixty-seven percent of American adults use some kind of mobile device, whether it be a smartphone or a tablet. But who are they exactly? It’s important to know, especially if you are serving up mobile ads.

RJI links 6.29.12

By Brian Steffens on June 29, 2012 0 Comments Blogs
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RJI links 6.22.12

By Brian Steffens on June 22, 2012 0 Comments Blogs
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Survey shows young people in U.S. read the news when it's available on mobile devices

Roger Fidler, iPad, RJI, Reynolds Journalism Institute

The latest findings from the Reynolds Journalism Institute’s (RJI) recent National Mobile Media News Consumption Survey show that, despite popular belief, young people are interested in reading news -- as long as it's available on mobile devices.