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Social Media

Futures Lab update #115: Predictive video downloads, and a new crowdsourcing platform

By Reuben Stern, Rachel Wise on July 29, 2015 0 Comments Blogs

What if an app knew in advance what someone might want to watch? And how are you gathering user-generated visuals?

Futures Lab update #114: Television for social/mobile, and tools for managing contacts

By Reuben Stern, Rachel Wise on July 15, 2015 0 Comments Blogs

Are two-minute videos the way to hook viewers? And what if you could easily access info for all your social connections in one place?

Futures Lab update #113: Audience engagement help from CrowdTangle and Shindig

Do you know which stories are getting the most traction in social media? Or how audience members in an online event could talk to each other?

Futures Lab update #111: Investigating rumors with TwitterTrails and scraping Web data without code

By Reuben Stern, Rachel Wise on June 24, 2015 0 Comments Blogs

Could a computer determine if something on Twitter is true or false? And how can non-programmers extract information from websites?

Interactive guide helps newspapers boost online readership

By RJI on June 17, 2015 0 Comments News
Digital Hoosiers

A group of senior capstone students at the Missouri School of Journalism have created a guide to help newspapers — particularly those with small newsrooms — expand their online audiences.

Futures Lab update #110: Gathering visual content via Stringr and YuVue

By Reuben Stern, Rachel Wise on June 17, 2015 0 Comments Blogs

Could a network of contributors gather video for your newsroom? Or provide material via social media?

Futures Lab update #109: Cloudstitch and Tagboard

Could creating interactive data graphics become as easy as updating a spreadsheet? And how are you getting social media content into your broadcast?

Futures Lab update #105: Apps for collaborative mobile video and a follow-up button for Web stories

What happens when smartphone users start adding clips onto each other’s video footage? And how do you keep website readers coming back for more as a story unfolds?

Washington Missourian: Digital offerings growing faster than print


The Washington Missourian’s digital ventures have been evolutionary, picking up steam as the company gets further and further into the effort. Now the company has a presence on social media sites such as Facebook, Twitter, Pinterest and YouTube. Most gratifying, the Missourian finds that revenue from these digital offerings is growing faster than print.

Washington Missourian: Striving to survive in print and online

Washington Missourian analytics

When it comes to applying technology to improve their business, leaders of the Washington Missourian take a best of both worlds approach. The twice-weekly paper in Eastern Missouri has pushed into nearly every new digital communication method — from a website to Twitter to Pinterest.

More than buzz: Social media and the news agenda

By Lisa George on April 16, 2015 0 Comments Blogs

The popular notion of a news agenda driven by social media is illustrated by these BuzzFeed headlines: “26 Weird Things We All Did As Kids” and “Is Beyoncé Pregnant Or Just Trolling Us All?” Why this view that a social media news agenda would serve up only squishy-soft news? Because counts of clicks, tweets and “likes” tell us that this content fuels conversations.

Futures Lab update #101: Combing through video and images with Vhoto and Ditto

By Reuben Stern, Rachel Wise on April 8, 2015 0 Comments Blogs

What if you didn’t have to watch your video to find the best moments? Or if technology could spot your logo amid the flow of social media photos?

It is the journalists’ job to select the news and set the agenda. Should we relinquish it to the audience?

By Tim Vos on March 23, 2015 0 Comments Blogs
Newspaper audience

Many newsrooms in an earlier era had several, seemingly good, reasons to pay little heed to real readers and viewers. So, what’s changed? Well, seemingly everything. The audience has almost always been a commodity; that’s just a lot harder for journalists to be indifferent about these days.

Futures Lab update #96: Tips for mobile news delivery, and remixing with Trio

By Reuben Stern, Rachel Wise on March 4, 2015 0 Comments Blogs

What works when delivering news via smartphones? And could media mashups drive traffic to news sites?

Futures Lab update #95: Digital profiles via 360social and behavioral analytics via Trialfire

By Reuben Stern, Rachel Wise on February 25, 2015 0 Comments Blogs

What if you could reassemble a source’s social media footprint all in one place? Or easily track what people do on a specific Web page?

Futures Lab update #94: Measuring impact and finding new audiences at The Center for Investigative Reporting

By Reuben Stern, Rachel Wise on February 18, 2015 0 Comments Blogs

How can a newsroom track the effect it has on the community? And could poets and playwrights help reshape journalism?

Futures Lab update #93: Tools from Twitter, and limited sharing via This.

By Reuben Stern, Rachel Wise on February 11, 2015 0 Comments Blogs

How might your newsroom get more out of Twitter? And what if everyone could only share one link per day?

Futures Lab update #91: How Mashable attracts 'the Connected Generation'

By Reuben Stern, Rachel Wise on January 28, 2015 0 Comments Blogs

How does the newsroom stay ahead of the social conversation? And how do they predict what might go viral?

Futures Lab update #90: Editing viral content, and monitoring state legislators

By Reuben Stern, Rachel Wise on January 21, 2015 0 Comments Blogs

What goes into making stuff that gets shared? And how might a website keep tabs on elected representatives?

13 tips for improving your news organization’s social media strategy

By Jennifer Nelson on January 21, 2015 1 Comment Blogs
13 tips for improving your news organization’s social media strategy

Social media is an opportunity to bring headlines to subscribers and followers and engage with them throughout the day. Below are 13 tips to consider when assessing your Facebook and Twitter posting strategy.