• Make your newsroom’s social media more accessible

    Innovation in Focus
    Make your newsroom’s social media more accessible
    July 26, 2021

    Focusing on accessibility is a great way for newsrooms to make content available to a larger audience. The content will be more easily consumed when you put in the effort to make it accessible to everyone.
  • Creating advertising graphics for your newsroom’s Instagram

    Innovation in Focus
    Creating advertising graphics for your newsroom’s Instagram
    July 19, 2021

    Creating graphics for Instagram may seem easy, but strategy and technique are required when generating graphics for your organization to engage your audience.
  • Automating calendars for small newsrooms

    Innovation in Focus
    Automating calendars for small newsrooms
    June 30, 2021

    The less time journalists spend on rote tasks like data entry, the better. In this project we automated collecting event information for St. Louis Magazine’s website’s event calendar.
  • What does it take to revive feature obituaries?

    What does it take to revive feature obituaries?
    June 16, 2021

    Before the famous and powerful die, notice of their death is often already written. When death comes — the details are polished, dates added, and their stories get shared.
  • Eight ways smaller newsrooms can make audio pay

    Damian Radcliffe columns
    Eight ways smaller newsrooms can make audio pay
    June 15, 2021

    As advertising reliance becomes an increasingly redundant, risky and outdated strategy, it is incumbent on publishers large and small to implement strategies which generate revenue from multiple sources.
  • 6 ways to incorporate Clubhouse and Twitter Spaces in your audience strategy

    Adriana Lacy columns
    6 ways to incorporate Clubhouse and Twitter Spaces in your audience strategy
    June 3, 2021

    As the pandemic has forced many publishers to change the way they engage with readers, one addition to the audience wheelhouse has been the use of audio-based social media platforms.
  • Building a platform for Black stories by Black journalists

    Building a platform for Black stories by Black journalists
    May 11, 2021

    For far too long, stories about the Black community have been sparse, often relegated to the back pages of newspapers or buried at the end of a TV newscast. This has inspired us to create a new platform, NABJ Media Network.
  • Four reasons your newsroom needs an FPV drone

    Four reasons your newsroom needs an FPV drone
    May 6, 2021

    “FPV” stands for First Person View, a reference to how pilots fly these drones. Rather than a pilot looking down at a screen, FPV pilots wear immersive goggles that give them the feeling they’re inside the drone, flying it like a tiny, on-board pilot.
  • 9 ways newsrooms can incorporate more audio in their work

    Damian Radcliffe columns
    9 ways newsrooms can incorporate more audio in their work
    April 27, 2021

    In 2021, the media platform with the highest weekly reach in the United States is audio. Data published last month by Nielsen revealed that radio reaches 88% of U.S. adults each week, ahead of smartphone apps (85%) and TV (80%).
  • Augmented video editing: Tips and tricks

    Innovation in Focus
    Augmented video editing: Tips and tricks
    April 20, 2021

    Five tips to integrate AR animation into your broadcast segments
MU | Missouri School of Journalism | University of Missouri