Researchers at the University of Missouri created Resource Allocator as an executive management tool to enable publishers to test the impact of various spending or cost-cutting decisions. A tested mathematical formula breaks down revenues and expenditures from news, advertising and circulation to predict profitability.
To move journalism forward, researchers, students and other innovators need a place to brainstorm and experiment. They need a place that offers both the freedom to think big and the resources to turn their big ideas into practical products and processes—RJI’s Futures Lab is the place.
Microsoft Application Development Lab
The newly-remodeled space in RJI’s Futures Lab is equipped with Windows-based laptops, tablets, hybrids and smartphones. The lab also includes Xbox 360 gaming systems with Kinect for Xbox 360-enabled motion, gaming and videoconferencing capabilities that will allow for new forms of interaction in business, communications and health care experiments.