If you’re tired of the two most common ways to determine pricing and packaging – go with your gut, do what someone else did – our Pricing Optimizer tool offers a compelling new option. This online tool uses the statistical technique called conjoint analysis to get information from your readers on their willingness to pay, their preferences for bundled packages, and more. When the choices are made, our custom analysis will give you a very specific roadmap to create the ideal lineup of digital subscription products. You’ll be happy because you’re maximizing revenue. Your readers will be happy because they’ll be getting the content they want at a price they prefer.

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