Does creativity suffer when design is outsourced?

Brian Steffens, Communications Director, Reynolds Journalism Institute at the University of Missouri, conducted a 2017 Society For News Design conference  panel that included the leaders of five hubs: Gannett, Gatehouse, Lee, Advance and McClatchy.

“On the minus side is that the growing number of papers now being designed in hubs has required unified fonts. One or two of the hubs started out using the fonts of the original paper, but after awhile it became too ponderous to keep track, so many/most of the papers are all using the same fonts. Seems to blunt the individual character of the papers, but I can see why they do it,” Steffens says.

Read the full story here