This week we see how several mobile apps are making it easier to piece together video footage from multiple contributors, and we learn about a tool for publishers that helps website readers follow ongoing stories.

PART 1: Collaborative video

Several apps have emerged recently that enable groups of smartphone users to pile footage together into a stream that becomes a single collaborative video. We explore some of the options and possibilities.

Reporting by Gabriel Jefferson, Reuben Stern and Rachel Wise.

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A few of the options:

  • JumpCam is an app that lets users shoot a video, and then invite friends to add to it. It is automatically compiled by Jumpcam, but the creator can add effects and music to it after. The app is available for iOS and Android.
  • Mixbit is both an app and a website where a user can create a video by creating a private or open collaboration. Others users can then submit photos or videos to the project and then Mixbit handles the editing, effects and graphics. After it is complete the creator can still make changes to the video manually. The app is available for iOS, with an Android version in the works.
  • Peepsqueeze is targeted toward use by groups of friends. Contributors are invited into the process by a video’s initiator to create a “seamless, downloadable video keepsake.” The app is available for iOS and Android.
  • Riff is an Android and iOS app released by Facebook Creative Labs that lets users start and add to video threads using a hashtag-like topic label. The finished videos can be shared in Facebook and elsewhere on the Web.
  • Videoo is a website and app that allows the public to upload videos up to 33 seconds long to a hashtag playlist. People can then vote on videos within the playlist. Videos with the most votes move to the beginning of the playlist. Users can also remix the playlist to create their favorite version. The app is available for iOS and Android.

PART 2: Contextly’s FollowUp button

Several mobile apps are using alerts or other strategies to help users stay abreast of ongoing developments in a specific news story or topic. But what about website visitors? We learn how a new tool from Contextly offers publishers a way to notify users when follow-up stories of interest are posted to their websites.

Reporting by Rachel Wise, Reuben Stern and Raven Brown.

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For more information:

As Contextly founder Ryan Singel mentions in this blog post, knowing which stories readers choose to follow could “help publishers know what stories people want more of, not just which got the most clicks.”

Reuben Stern  
Director of NYC Partnerships

Rachel Wise  
Video Editor


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