At RJI, we’ve been working to improve how we share information with our readers.


This week we learn about the work of viral content editors, and we see how public data can be pulled together to monitor the work of lawmakers.

PART 1: Viral content editors

With social sharing now an important part of news distribution, having a full-time person assigned specifically to the task is increasingly common inside news operations. We learn more about the work and content involved from Diana Bruk, viral content editor at Hearst Magazines, and Annie Colbert, viral content editor at Mashable.

Reporting by Rachel Wise, Allison Prang and Reuben Stern.

[To skip directly to this segment in YouTube, click here.]

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PART 2: Access Missouri

NPR-affiliate station KBIA recently partnered with a team from the University of Missouri to create Access Missouri, a website that pulls together publicly available data about local legislators. KBIA News Director Ryan Famuliner explains how the site offers a new way for the public to keep tabs on their elected representatives.

Reporting by Tatiana Darie.

[To skip directly to this segment in YouTube, click here.]

For more information:

A key to success for something like Access Missouri might be getting a coalition of news organizations to steer their audiences toward the site, according to panelists from KBIA's media criticism program “Views of The News.”

Reuben Stern  
Director of NYC Partnerships

Rachel Wise  
Video Editor


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