The Super Bowl is getting more digital every year. Recently, the NFL inked a deal with Google that would show official NFL clips on YouTube. On Sunday, you’ll be able to watch highlights live from the game in your search results if you search for the Super Bowl. According to Max Willen at International Business Times, the league’s YouTube page will also include recaps and post-game coverage produced by the NFL. YouTube is hoping that after you watched highlights from the game you’ll also stick around for its streaming halftime show. Though they don’t have anyone as famous as Katy Perry, YouTube is banking on some of its most popular personalities to lure some eyeballs away online. But that’s not the only digital deal the NFL has made. You’ll be able to watch the entire from your computer or tablet through NBC’s TV Everywhere app. The network will provide free access starting with pre-game coverage 12 p.m. until 10 p.m. E.T. when it concludes with an episode of “The Blacklist.” NBC’s deal with the NFL doesn’t extend to mobile where the league has a separate deal with Verizon. For this week’s episode we’ll have special guests Jeanine Poggi, writer at Ad Age; Max Willens, writer at International Business Times; and Jennifer Jolly, tech journalist and contributor to USA Today; with regular Alex Leo from Yahoo. PBS MediaShift’s Mark Glaser will host and Jefferson Yen will produce.

Read the full story here



Share

Related Stories

comments powered by Disqus
MU | Missouri School of Journalism | University of Missouri