Interested students learn details from contest organizers in Fred W. Smith Forum at the Reynolds Journalism Institute.Some 30 Missouri journalism and engineering students turned out last week to help launch the Donald W. Reynolds Journalism Institute’s eighth annual student developer competition. Partnering again this year with RJI are the nation’s five leading public media organizations: NPR, PBS, American Public Media, Public Radio International and the Public Radio Exchange (PRX).

The challenge facing student teams is to design and prototype products that will enable anyone to curate, share and interact around public media content accessible through the Public Media Platform. The PMP is the industry’s first-ever cross-media digital distribution system. It archives tens of thousands of audio, video, text and image files associated with news stories and programs.

The student prototypes will also collect social metadata from users, making the PMP smarter and more accessible. This, in turn, will help build larger, younger and more engaged audiences for public media.

Last year’s winning team built My 2 Cents Radio, an Android app that lets users discover public radio content customized to their interests and provides a one-touch method to financially support the creators of that content.

Students will have until the end of October to form their teams. They’ll pitch their ideas to a panel of judges before the end of the year. Those teams chosen to move forward in the competition will receive money and mentoring from RJI and the PMP. The finalists will present their work in mid-April at the RJI Tech Showcase. The winners will receive an all-expense paid trip to Washington, D.C., to share their work with media leaders.

For more information, contact Futures Lab Director Mike McKean; Deputy Director Reuben Stern; or PMP Executive Director Kristin Calhoun

Mike McKean  
Associate Director


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