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The Road to OTT

The Road to OTT

How do news organizations find their footing when the ground starts shifting? We’re going to provide a hands-on view into the process that’s unfolding as newsrooms at the Missouri School of Journalism begin exploring and launching over-the-top (OTT) products and projects.

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The Road to OTT: Is that REALLY a TV story?
February 7, 2020

Innovative journalists are attracted to gadgets. With the chaos that became of the Iowa Caucuses, do you want to see a totally different view? Today’s stop on The Road to OTT takes us to a major broadcast group and their newest gadget.

How do news organizations find their footing when the ground starts shifting? We’re providing a hands-on view into the process that’s unfolding as newsrooms at the Missouri School of Journalism begin exploring and launching over-the-top (OTT) products and projects.

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More stories

  • The Road to OTT: Flying solo in Oklahoma

    The Road to OTT
    The Road to OTT: Flying solo in Oklahoma
    January 27, 2020

    Our stops on The Road to OTT have taken us to broadcast groups with dedicated corporate technology and business teams. How to navigate the route without that?
  • The Road to OTT:  Lessons from looking within

    The Road to OTT
    The Road to OTT:  Lessons from looking within
    November 15, 2019

    In the past five years, the Scripps television group, with roots back to 1878, has transformed itself through acquisitions including Newsy, Journal, Stitcher and Cordillera along with several other individual station acquisitions.
  • The Road to OTT:  Finding that content sweet spot

    The Road to OTT
    The Road to OTT:  Finding that content sweet spot
    October 29, 2019

    When it comes to thinking about OTT, inspiration can come from mixing and matching and pondering new, unexpected combinations.
  • The road to OTT: Be adaptable and willing to change

    The Road to OTT
    The road to OTT: Be adaptable and willing to change
    October 10, 2019

    Your cheese will keep moving faster and faster is the best summation of our 50 minute discussion with Seth Geiger, President and co-founder of SmithGeiger.
  • When it comes to OTT, best advice is to “Just do it. . .”

    The Road to OTT
    When it comes to OTT, best advice is to “Just do it. . .”
    October 1, 2019

    “Just do it,” was the answer to a final question when I checked in with Joe Terrell, News Director at KLTV in Tyler, Texas. The question was to identify one thing his team learned since the 2017 launch of the 24/7 digital product East Texas Now.

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