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Digital advertising isn’t new. The first banner ad dates back to 1994 when AT&T placed one on Wired’s website. -
A voice-activated device is like a browser you interact with by speaking instead of pointing and clicking. However, the conventions of human speech are much more fluid. -
In the news this week, the FCC voted to roll back net neutrality rules, which could hurt local and independent news publishers, while giving ISPs cover to throttle and censor content. -
In the news this week, executives from Facebook, Google and Twitter faced the angry music in Washington, with senators upset at the tech platforms for their slow response to Russian ads that sowed discord during the election. -
In the news this week, Apple and Amazon are taking their original content ambitions further, bidding on the rights to the James Bond movie franchise. The Atlantic is launching a new membership service called The Masthead starting at $100 per year. -
Although news stories can be fed automatically from a CMS to Alexa-equipped devices like the Amazon Echo, Christopher Biondi believes tailoring the content to the new platform is the best way to provide a good listening experience. -
In the news this week, legacy media meets social media as the Manchester Evening News runs a crowdfunding and social media campaign to raise more than £1.5 million for victims of the terrorist attack outside a concert. -
In the news this week, eBay founder Pierre Omidyar one-ups himself, allocating $100 million to fund investigative journalism, and the fight against hate speech and misinformation. -
In the face of decreasing revenues and increasing costs, news agencies everywhere are exploring creative methods of extracting more funding from their products. Some methods are more suitable to larger organizations and others to smaller ones. -
Does the traditional news article still make sense as the primary unit of news in the age of the Internet and smartphone? That was the question I asked in my first blog post as an RJI Fellow in July 2015.
Donald W. Reynolds