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Just days removed from an invigorating discussion on the state of engagement in media, Dissecting Engagement attendees are buzzing about strategic content deployment strategies necessary to win greater connectivity with users. -
David Germano is the vice president of content marketing and managing director of Magnetic Content Studios, a division of Cincinnati-based Empower MediaMarketing, focused on sustained content marketing. -
What data should you be tracking if "page views" and "unique visitors" are not enough?... -
Recorded sessions from the Journalytics Summit -
About five years ago, Stephanie Padgett was doing market research to help smaller, Midwestern newspapers and radio stations. It was quite clear that it would be useless if the media companies didn’t change their old habits.
Donald W. Reynolds