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One of the emerging content plays taking root is the “contributor model.” Low-cost, highly targeted, and leveraging the power of influencers and thought leaders, this content thrives on sites ranging from Inc. to Forbes to CNBC and beyond. -
A not-so-subtle theme kept cropping up this week at the Collaboration Culture Symposium (#rjicollab) at the Donald W. Reynolds Journalism Institute: a superhero theme. -
Why are social shares more important than page views? And how did online quizzes take off? -
How could news be marketed better? How could you make your data more secure? And how are native ads working at Forbes?... -
Are online paywalls generating significant revenue? And what happens when computers write news stories?... -
Think you don't have the skills to make an infographic? Think again. And what could innovators learn from a rain forest?... -
How are new tools changing data journalism? And how does The New York Times executive editor encourage new ideas?...
Donald W. Reynolds