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Tags: Revenue Models That Work

  • Not an oxymoron: Journalists as sales superstars

    RJI in the news
    Not an oxymoron: Journalists as sales superstars
    October 27, 2017

    Ebony Reed of the Reynolds Journalism Institute at the Missouri School of Journalism gave a rapid-fire presentation Friday at the LION Summit about “why, rather than being intimidated, journalists should feel uniquely suited to sell advertising.”
  • The contributor model

    Revenue Models That Work
    The contributor model
    October 25, 2017

    One of the emerging content plays taking root is the “contributor model.” Low-cost, highly targeted, and leveraging the power of influencers and thought leaders, this content thrives on sites ranging from Inc. to Forbes to CNBC and beyond.
  • Winning the niche

    Revenue Models That Work
    Winning the niche
    October 25, 2017

    While some content streams seem saturated and almost impervious to new players, other content streams are rich and ripe for expansion and even monetization.
  • Emerging payment platforms and strategies

    Revenue Models That Work
    Emerging payment platforms and strategies
    October 25, 2017

    Pay models are evolving as more and more testing indicates users are interested in paying for valuable, relevant content that fits within their framework of consent.
  • Syndicators, agencies and distribution channels

    Revenue Models That Work
    Syndicators, agencies and distribution channels
    October 25, 2017

    While much of content is built around per-use, micropayments and subscriptions, there are other pots of potential revenue that lie outside of what journalists may presently be considering.
  • Old guard, new models

    Revenue Models That Work
    Old guard, new models
    October 25, 2017

    While traditional platforms and channels still make up the bulwark of monetization streams for the “old guard” in media, many are seeking new, alternative revenue streams, some of while fall well outside of traditional journalism.
  • Funding the membership and nonprofit models

    Revenue Models That Work
    Funding the membership and nonprofit models
    October 25, 2017

    While not new, membership models and nonprofit news consortia and strategies are an emergent theme, as news organizations leverage their connections and synergistic alliances to create both cost-savings and cost-enhancements.
  • Ken Doctor keynote

    Revenue Models That Work
    Ken Doctor keynote
    October 25, 2017

    On Oct. 12, 2017, Ken Doctor of Newsonomics delivered the keynote address at Revenue Models that Work at the Reynolds Journalism Institute at the Missouri School of Journalism.
  • How four media organizations are using events to raise revenue, engage audiences

    Revenue Models That Work
    How four media organizations are using events to raise revenue, engage audiences
    October 24, 2017

    Producing events is one opportunity for news outlets to generate additional revenue and build relationships with audiences. A panel of news and advertising executives spoke about their local events during Revenue Models That Work.
  • More trust + more collaboration = more revenue

    More trust + more collaboration = more revenue
    October 24, 2017

    Revenue generation can be a complex landscape for digital publishers, especially those in small operations.