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“The biggest issue that Instagram has had over the last five years has been their algorithm and its ability to expand organic reach to new audiences.” -
Five tips for creating Instagram Reels -
Mobile editor shares tips and lessons learned at the AP -
Provide a visual component for readers, share it on more platforms and reach a wider audience -
How is an international affairs program using a 30-year-old file format in new ways? -
What if all the content created for your social media streams also appeared together on your website? -
Which social platform works best for news? And what’s cooking inside the Huffington Post’s multimedia Test Kitchen? -
What do we know about how trust and sharing on social media work? We know people trust their own friends and families. They trust people who are already trusted by people they trust — much more than they trust brands. -
Know who you are, know who your audience is and practice consistent, real interactions between the two parties. And those interactions need to involve listening, reflecting back what you hear and responding. -
Journalists are good at helping the community get to know itself, but we don’t talk much about what we wish the community knew about us.