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Trust in news media isn’t a lost cause. Studies from the Media Insight Project, Gallup, Trusting News and others show that audiences put their trust in the news depending on certain factors that are present within the organization. -
Fundamentally, news consumers trust journalism that they find to be balanced, in-depth, honest and reputable. Those qualities appeared over and over in an analysis of 81 in-depth interviews our newsroom partners conducted with members of their communities. -
The American Press Institute and RJI announced a partnership today to grow and strengthen the Trusting News project, which has been working with newsrooms across the country for the past three years. -
“One of the things I appreciated most about the Trusting News project is that Joy takes this big hairy topic of “trust in the media” and breaks it down into actionable steps,” says Sarah Binder. -
Some folks might think it’s a bit unusual for a print design professor to segue to a career researching and improving the relationships journalists have with their communities. Joy Mayer never gave it a second thought. -
Trusting News, a project intended to empower journalists to earn consumers’ trust, is adding research and training support from a partnership with the University of Georgia Grady College of Journalism and Mass Communication. -
At Trusting News, we’re eager to see more than 350 editorials planned for today as part of an effort started by The Boston Globe to fight back against Trump’s “dirty war against the free press.” -
At the Fort Collins Coloradoan, we’ve been a Trusting News partner for three years, where we’ve focused on several strategies — from labeling our stories, to showing our personality, to explaining how we are different from “the media” as an overall entity. -
Journalists, we need to talk more about the “why” of what we do. What does the profession exist to do? Who do we serve? Why are we doing this story or covering this issue? -
Trusting News works to empower journalists to demonstrate credibility by helping people understand journalism. Never has that been more important than today.
Donald W. Reynolds